We just ended our second experiment with viral marketing here at NJ State Library and it worked. Well, let’s say we got a taste of success. This is the second viral campaign we’ve run. The first was “Tell us Your Three Reasons” where we created the video and then asked folks to add comments and [...]
Archive for the ‘WOM viral marketing’ Category
Viral Campaign – getting there
Posted in NJSL, WOM viral marketing on January 6, 2008 | Leave a Comment »
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