Monroe County Libraries in NY came up with two neat ideas for outreach. Using Waldo and I Spy themes they conducted scavenger hunts and gave away free book at the end. They report that both ideas worked extremely well. For the I Spy campaign, the books were purchased by local businesses (the business was listed [...]
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I Spy an easy and effectve camapaign
Posted in library marketing, outreach tips on December 22, 2006 | Leave a Comment »